NDTV 24X7 and NDTV.com are India's most popular news platforms according to the latest Reuters Institute reach rankings [1].
The rankings highlight a consistent trend in audience preference within the Indian media landscape. This position suggests a steady growth in audience trust regarding the network's news coverage across both television and digital formats [1].
According to the Reuters Institute report 2026, both the broadcast channel NDTV 24X7 and the digital site ndtv.com secured the number-one spots [1], [2]. This achievement marks the sixth consecutive year that the organization has topped the reach rankings in India [1].
The study was compiled by the Reuters Institute at Oxford University, which tracks news consumption habits and platform reach [1]. By maintaining the top position for six years, the network has established a dominant presence in a highly competitive market, spanning both traditional linear broadcasting and the internet.
The findings indicate that the network's multi-platform strategy continues to resonate with the public [1]. The data reflects the reach of the platforms, which serves as a primary metric for determining the popularity and visibility of news providers in the region [1].
“NDTV 24X7 and NDTV.com are India's most popular news platforms”
The repeated dominance of NDTV in the Reuters Institute rankings indicates a rare level of stability in news consumption habits in India. While digital disruption typically causes rapid shifts in platform popularity, the network's ability to hold the top spot for six years across both TV and web suggests a strong brand loyalty that transcends the medium of delivery.


