T-Series has released the full video for the song "Chikiri Chikiri" from the film Peddi, featuring actors Ram Charan and Janhvi Kapoor.

The release serves as a major promotional push for the film's soundtrack, arriving as the movie gains significant commercial momentum in the global market.

The song is performed by singer Mohit Chauhan and carries musical credit to AR Rahman [1]. The video features the film's lead cast, including Ram Charan, Janhvi Kapoor, Shiva Rajkumar, Jagapathi Babu, and Divyendu Sharma [1].

Peddi has already seen substantial financial success, surpassing a global box-office gross of Rs 200 crore [2]. This commercial performance comes as the production maintains a substantial presence on digital platforms. In addition to YouTube, the track is available on JioSaavn, Spotify, Apple Music, Gaana, Amazon Prime Music, and YouTube Music [1].

Beyond the official cast, the film's promotion has drawn attention to Ram Charan's personal circle. Kevin Kunta, the 27-year-old bodyguard of the actor, has been noted for dancing to the track [2].

The film is categorized as a sports actioner with a total runtime of three hours and nine minutes [3]. This length is typical for large-scale Indian productions that blend high-action sequences with musical numbers designed for wide digital distribution.

“The song is performed by singer Mohit Chauhan and carries musical credit to AR Rahman.”

The strategic release of "Chikiri Chikiri" leverages the film's existing box-office momentum to maximize digital streaming revenue. By pairing a high-profile cast with a recognized composer like AR Rahman, the production aims to sustain audience interest across multiple music platforms while the film continues its theatrical run.